The Worker Wing is our series of live online marketing workshops created specifically for florist business owners.
Each 60-minute session gives you dedicated time away from the day-to-day running of your business to focus on one area of marketing that can help you attract more customers, make better decisions and market your business with greater confidence.
Expect practical guidance, interactive exercises and actionable takeaways you can put into practice straight away.
Think of them as affordable, florist-focused CPD designed to help you keep learning, developing your skills and investing in the success of your business.
Join us live each month or catch up with replay sessions below.
Your Next Sale Starts With Your Last One | Live training £25
A live 60-minute workshop designed to help you uncover the valuable insights already sitting inside your business and the opportunities they present for your email marketing
Wednesday 26th August, 12-1pm.
Most florists are collecting customer data every single day.
Far fewer are using it to make smarter marketing decisions.
Maybe because the word 'data' makes you want to run for the hills. Maybe because you’ve convinced yourself you’re ‘not a numbers person’. Maybe because nobody has ever shown you where to look.
Either way, the answers are often right there in front of you and they’re easier to access than you might think.
✓ who your customers really are
✓ what they buy and when they buy it
✓ and the marketing opportunities hiding in your sales history
Live 1-hour workshop
In this Worker Wing session, you'll discover why this information is pure gold for your email marketing. It can help you spot trends, understand customer behaviour and spark ideas for campaigns that are more targeted, more creative and ultimately more effective.
Whether you're already using Strelitzia Software, another platform, or you're simply curious about what a florist management system can do, we'll help you uncover the truths hiding in your sales data and show you how to turn them into exciting email marketing opportunities.
You’ll leave with:
✓ A fresh perspective on the information already sitting inside your business
✓ A simple framework for spotting marketing opportunities in your customer data
✓ Practical email marketing ideas tailored to your own business
✓ More confidence in using insights to make better marketing decisions
Replay included. £25 per person. Wednesday 26th August, 12-1pm.
REPLAYS
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REPLAYS 〰️
Attract More Customers Like Your Best Customers.
Pre-recorded Replays | £20
A workshop that will change the way you think about your customers and, in turn, your marketing.
Most florists have heard the phrase "ideal customer."
Far fewer have spent dedicated time exploring what it actually means for their business.
And yet the answer influences almost every marketing decision you make.
In this workshop you'll explore who your best customers really are, what matters to them and how understanding them makes way for greater confidence in how you market your business.
You’ll leave with:
| →︎ | A fresh perspective on who you're trying to attract |
| →︎ | Practical exercises completed during the session |
| →︎ | New ways to generate content and marketing ideas |
Bonus: You’ll have access to the videos for 6 months
Love The Worker Wing sessions?
Check out our marketing courses for florists
