A goal without a plan is just a wish!
When it comes to marketing your business, do you find yourself using the scatter-gun approach? Throwing a few feelers out in the hope something will capture the attention of your audience? Or perhaps you’re more freestyle, promoting your business when creativity strikes or when you’re presented with a free 10 minutes? Maybe you’re simply an ostrich, burying your head in the sand and hoping marketing is just a myth invented by trolls?
Planning your marketing activity is so important if you want it to be effective. Profiling your audience, setting objectives, evaluating your activity and developing a strong brand are all part and parcel of successful marketing campaigns and, while you may not have the time or expertise, we do.
There is no magic bullet, but with careful planning, grounded in solid thinking we can promise some fireworks!
Content is Queen
Many business owners talk passionately about their business but sometimes struggle to encapsulate it in a way that appeals to their customers. Writing copy, whether for your social media, website, brochure or blog, should give customers a peek into your brand and show them why you’re worth their time. But, when you live and breathe your business, it can be tricky to see it from your customer’s perspective, so outsourcing can give you a fresh perspective on your audience and customer journey.
We love the buzz of a creative writing project and work collaboratively with clients to create smart, authentic and engaging content that creates a real connection with your audience.
Here’s where we can help:
If we’ve given you a flash of inspiration, then contact us to find out more. We can work on a retained basis with packages starting at 10 hours a month or we can simply pick up a one-off project that’s currently overwhelming or filling you with dread. Let us fire up your enthusiasm!